Reviews & Maps / Google review link and QR code
How to get your Google review link and QR code
Last updated
October 18, 2026
Short answer
On a computer, sign in to the Google account that manages your Business Profile, search your business name on Google, choose “Ask for reviews” (sometimes “Get more reviews”) and copy the link. The same screen gives you a QR code to download. Then send the link by text after every job.
1. Get the link from Google Search on a computer
Sign in with the Google account that manages your Business Profile and search your exact business name. Your profile tools appear at the top of the results. Choose “Ask for reviews” (on some screens it’s “Read reviews”, then “Get more reviews”) and copy the short link Google gives you. Labels move around now and then, but the share option always sits next to your reviews.
2. Get it onto your phone
Make the link on a computer with step 1, even if you’ll send it from your phone. Don’t count on finding the review link or QR code in the Google Maps app. Text or email the link to yourself so it’s saved on your phone and ready to paste. Send the same link to anyone on your crew who asks for reviews, so everyone shares one link.
3. No access to the profile? Build it from the Place ID
Every Google listing has a Place ID. Find it with Google’s free Place ID Finder (search “Place ID Finder”), then add it to the end of this address. The link opens the review box directly, which is handy when you set this up for a company you work for.
https://search.google.com/local/writereview?placeid=YOUR_PLACE_ID
4. Make a review QR code
On a computer, the same “Ask for reviews” screen can show a QR code for your review page. Download it and test it with your phone before you print. Any static QR code generator works too: paste in your review link. Put it on invoices, leave-behind cards and truck magnets, so customers can scan it before the crew pulls away.
Static vs dynamic QR codes, and NFC tap cards
Before you print a QR code on a truck or 500 cards, know which kind you have.
- Static QR code: the link is built into the code. It’s free, and it works as long as your review link works. Google’s own download is this kind.
- Dynamic QR code: it points to the QR company’s short link, which forwards people to your review page. You can change it and count scans, but many need a paid plan, and the code can stop working if you stop paying.
- NFC tap card or stand: a chip that opens your link when a customer taps their phone on it. It’s handy at the door, but it costs money and only works on phones that read NFC.
For trucks, yard signs and printed cards, use a static code. A dynamic code is fine on paper you’ll reprint anyway, if you want scan counts.
5. Test it before you send it
- Open the link in a private browser window. It should open your review box, or ask the person to sign in to Google first.
- Scan the QR code with a phone that isn’t yours.
- Check it opens the right business, especially if you have more than one location.
If the link doesn’t open the review box
Most broken review links come down to a few things.
- You copied the profile link, not the review link. A Share link from Google Maps opens your profile, and customers still have to find the button. Google’s short review link looks like g.page/r/…/review.
- You don’t see “Ask for reviews” at all. You’re probably signed in with the wrong Google account, or the profile isn’t verified yet. Our Google Business Profile optimization page covers the setup.
- It opens the wrong business. That happens with duplicate or old listings. Use the link from the profile you manage, or build it from the right Place ID, then clean up duplicate listings.
- It worked, then stopped. Check that your profile is still live. A suspended or removed profile can break the link.
Where to use your review link
- In a text the same day the job is finished. That’s where most reviews come from. You can send the link automatically after every job.
- On the invoice or receipt.
- In your email signature.
- Behind a “Review us on Google” button on your website, next to your Google review widget if you have one.
- On a QR card your crew hands over at the end of the job.
What your customer sees when they tap it
Knowing these steps makes it easier to write the text and to talk a customer through it.
- They tap the link. If they’re signed in to Google, the review box opens with your business name at the top.
- If they aren’t signed in, Google asks them to sign in or create an account first.
- They pick 1 to 5 stars, and can write a few words and add photos.
- They tap Post. If it doesn’t show up, see how to get more Google reviews for why some reviews never appear.
- They can edit or delete their review later from their Google Maps contributions.
If a customer can’t find it, text the link again rather than explaining where to click.
What not to do with it
- Don’t send it only to happy customers. Asking everyone keeps you within Google’s review rules.
- Don’t offer a discount, gift or prize entry for using it. Google’s tips on getting reviews say not to offer incentives.
- Don’t ask for 5 stars. Ask for honest feedback.
- Don’t blast it to your whole customer list in one day. Google watches for sudden bursts of reviews.
Want the wording? Use our Google review request templates, or read how to get more Google reviews step by step.
Review links by trade
When to send the link is different in every trade. See the playbook for roofers, HVAC companies, plumbers, electricians, landscapers, painters, garage door companies, pest control companies, pool service companies, concrete contractors and window and door companies.
Questions about Google review links
How do I find my Google review link?
On a computer, sign in to the account that manages your Business Profile, search your business name on Google and choose “Ask for reviews” or “Get more reviews”. Copy the short link from the share screen.
Can I make a Google review link without access to the profile?
Yes. Find the business’s Place ID with Google’s Place ID Finder and add it to the end of search.google.com/local/writereview?placeid= to build a link that opens the review box.
How do I make a QR code for Google reviews?
On a computer, open “Ask for reviews” on your profile and download the QR code Google shows. Or paste your review link into any static QR code generator. Test it with a phone before you print.
What is a dynamic QR code?
A QR code that points to a short web address run by the QR company, which then forwards people to your link. You can change where it goes and count scans, but many need a paid plan, and the code can stop working if the plan lapses. For a review link, a free static code is safer.
Do I need a Google review link generator?
No. Google gives you a free link in your Business Profile. Many generator tools build a link from your Place ID, which also works. Just test that it opens your review box before you print it.
How do I leave a Google review for a company?
Open the company on Google Search or Maps, tap Reviews, then Write a review. Sign in, pick your stars, add a few words if you like and tap Post. A review link from the company takes you straight to that box.
Can I scan a QR code to leave a Google review?
Yes. Point your phone camera at the code and tap the link that appears. It opens the review box, and Google asks you to sign in first if you aren’t.
Do customers need a Google account to leave a review?
Yes. If they’re not signed in, Google asks them to sign in or create an account first. That’s why a direct link and a short, friendly text matter: every extra step loses people.
Does a Google review link expire?
No. It keeps working as long as your profile exists. If your profile is merged, moved or re-created, make a new link and test it.
Sources
Rather have it done for you?
Try it free for two weeks: we text your past customers and connect your job software. 25 reviews, or we keep working free until you get them. Applies at 25+ jobs a month.
Start my free trial →
Keep reading
Google review request templates → How to get more Google reviews → Automated review requests → How to remove a Google review → How many Google reviews you need → How to rank in the Map Pack →